Marketing Tools

Social proof is one of the best marketing tools to convince potential customers to book your services.

If you enable the reviews feature, SimplyBook.me sends an automatic email to your customers after a service to request feedback from them. This feedback can then be published on your booking website as a review. You can set the timing of the request email, leave out reviews, or disable the feature at any time.

To ensure that not just anyone can leave a review, customers are required to use their Facebook account for identification. And here is the best part: This marketing tool is free for all subscription plans!

Gift Cards are a great way to introduce your services to new customers and grow your client base. Your current clients can purchase your Gift Cards to give to their friends and family. Customers can then use these to pay for or get a discount on your services. You can define the value and validity of your Gift Cards, and print or send them by email.

Coupons are a very flexible marketing tool: you can choose a fixed discount amount or percentage as well as define offer validity (specific days or even parts of the day). You can create promo-codes for all services, only specific ones, products, or other add-ons. You can also limit how often each client can claim the offer. Send them to your clients by email or SMS to use during slow days or periods or whenever you want.

More content = more customers. Publish news or blog on your booking website to report what’s happening in the business and update customers on the latest trends.

Looking for marketing tools that will engage more customers at minimum costs? Simply introduce a referral program and promote it to your existing customers. Ask clients to promote your deal to friends and family and reward them for it. What can have more of an impact than your clients advocating your brand and sharing the positive experience they had with you!

Referral programs are a win-win-win; your current clients get rewarded for their referral, new customers can book your services at a great price, and you grow your business. Read more

Do you provide services which people can use on a regular basis? The Book Soon custom feature allows you to encourage customers to schedule a new appointment. With this feature, the system sends automated come-back-soon messages to your clients. You can set these notifications for a specific amount of time after their last service, and customize the message. This is a great marketing tool to increase business for repetitive services and encourage customer loyalty.

For an additional charge you can also send SMS reminders. Check the pricing page for information on SMS packages here.

You probably already use Instagram as a fun and interactive way to engage customers. Automatically share your Instagram photos on your booking website with Instagram Photo Sharing. Learn more here.