We use the service for our Birthday party reservations. Huge help, and system does everything we need to avoid spending time and money on taking these reservations over the phone. In fact, we do not have a "live" phone number. Thanks to SimplyBook and other tools, we only respond to phone Voice Messages, and we don't get that many. All our processes are self-service and automated. I would definitely recommend this service to anyone who needs a booking solution. System is very reach in terms configuration options, and lots of features and capabilities.